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Melbourne WebFest 2015: Good Things Work Out (AUS)

Good Things Work Out is about Ry, an independent hip hop artist in Melbourne and his dream to become the next big export in Australian music.

The Spotlight on Melbourne series showcases some local web series. Although they are not nominated for any awards, but they are still recognised as part of the festival program. They will be screening at Loop on 9 July.

Created by Luke Goodall and Ryan Egan, Good Things Work Out shows Ry’s motivating story about what it really takes to make it and it is something all creative minds can relate to.

How do you reach your audience?
Ry has a really strong fan base on Facebook so we always upload new episodes on there first for them. The series is also developing into a universal story about creativity and we are beginning to collaborate with other artists from different backgrounds which is opening us up to a whole new audience.

In what ways do you utilise social media to further your brand?
We stay as active as possible, create unique content for each platform and make sure to engage with our audience on an individual level.

How do you finance your series?
We both work part time jobs to fund all of our creative endeavours. However we are in the early stages of securing brand sponsorship to take the series to the next level.

What was the biggest challenge you had to overcome making this series?
Balancing a few different projects at once has made the process challenging at times.

How many people worked on this project?
The series is driven by Luke and Ry but the whole Bluetack team came on board to contribute with shooting and editing from time to time.

Can you give us some clues about what comes next?
We actually don’t know what’s next! Ry has some serious momentum behind him right now and there is a great sense of uncertainty and excitement that we can’t wait to capture.

Why should people watch your series?
After our first episode we had a bunch of filmmakers reach out and let us know they really related to Ry’s story. The series has become a source of inspiration for many creatives and the chances are, if you have found yourself here on the MWF website, you will be able to draw comparisons with Ry’s journey and your own.

What do you want audiences to take away from your series?
We want to motivate our audience to go out and chase their dreams.

Do you think the series can help others who want to follow in Rys footsteps? If so, how?
We think our series can give not only aspiring musicians but all artists an insight into the hard work that goes into a passion project before they start seeing results. It rarely happens overnight and we hope this series can prepare them for that.

Please tell us a quirky and/or interesting fact about yourself or team thats unrelated to your web series?
Our team goes under the banner ‘Bluetack Studios’ and we are also producing the comeback of the Australian comedy icon Guido Hatzis. Earlier this year our cartoon for Guido went viral on YouTube and amassed over half a million views. Check it out here:

Good Things Work Out on the web:
Luke and Bluetack website                                             Ry website
Luke and Bluetack on YouTube                                   Ry on YouTube
Luke and Bluetack on Facebook                                  Ry on Facebook
Luke and Bluetack on Twitter                                      Ry on Twitter
Luke and Bluetack on Instagram                                Ry on Instagram


Keep up to date with Melbourne WebFest on twitter: @MelbWebFest.

La Trobe University is Melbourne WebFest’s exclusive learning partner. 

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